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Showing posts from May, 2022

It's Mocktail Time! 🍹for some | Calling-Time on an Alcohol-Free cocktail cliché for others!

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  Mocktails are on the move - one way or another! The Alcohol-Free cocktail has matured in taste, style and elegance in recent years. So is it time for a more serious sobriquet? Let's look at the issues that may be infusing Mocktails with a complimentary shot of cringe. . .   'The Spiritfree Manifesto'   It's time for a little stroll back to 2017. . . when mocktails were on the mend: sickly syrups and fruit juice galore were giving way to talented bar-room mixology. However, top Chicago bartender/business visionary Julia Momose began to notice unease among Mocktail customers. A certain stigma. Shared by those who provided their drinks, in a new era of the "considered nonalcoholic cocktail". Chicago mixologist and force of nature Julia Momose in her element www.momosejulia.com    The whole process began to lack "a term more befitting the skill that goes into creating the beverage" - and not because of pride on the part of the bartender. Well, partl